The term "Latinx" was always hideously clunky, unworkable, awful to say, awkward, terrible—just a complete and total bomb from start to finish. Everyone knows it, at least except for the white people who have continued to try and make it a thing.
The number of Latino people who actually like it has always been vanishingly small. In 2020 it was around 3%:
By 2021 new polling showed it dropping to 2%:
Now, a new poll shows the positive response cratering to almost-unquantifiable lows:
Preferred ethnic identity term
Latino 28%
Hispanic 71%
Latinx 1%
Yes, that's right—we're at 1%, folks!
How much lower can it get?? Can't wait to see!
P.S. Now check out our latest video 👇
