Kmart Australia released this ad featuring a bloke dancing around in dresses and supposedly this will make us want to buy clothes ๐Ÿ˜‚
ยท Oct 29, 2021 ยท

Boy, the $200,000 Kmart doubtlessly sunk on consulting, focus-testing, editing and choreography for this ad campaign... that's money well spent for the collapsing chain, don't you think?

According to Kmart's Instagram page:

Our Kmart Spring/Summer '22 Apparel Masterclass will showcase the ways you can inject happiness into your styling!

Yeah I think I'll pass... thank you though, Kmart!

For real though:

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