Boy, the $200,000 Kmart doubtlessly sunk on consulting, focus-testing, editing and choreography for this ad campaign... that's money well spent for the collapsing chain, don't you think?
According to Kmart's Instagram page:
Our Kmart Spring/Summer '22 Apparel Masterclass will showcase the ways you can inject happiness into your styling!
Yeah I think I'll pass... thank you though, Kmart!
For real though:
P.S. Now check out our latest video 👇