Pizza Hut is basically the place you went for celebratory Personal Pan Pizzas after your big soccer match in 5th grade. That's what it's known for. It's just the truth.
So it's understandable that the company is trying to set itself apart and get itself noticed like this:
When Pizza Hut decided to bring back its "big New Yorker" pizza – a cheese and pepperoni pie with foldable slices designed to be eaten on the go in true Manhattan style – the company wanted to find a way to celebrate the news.
Its idea? Take New York to Los Angeles.
Specifically, the Los Angeles Convention Center, whose space would be big enough to hold a 14,001-square-foot (3,809 square meters) pizza that would break the Guinness world record for the world's biggest pizza.
"A 14,001-square foot pizza" sounds really big.
And it is.
How the heck are they going to cook that thing?
To complete the task, workers put down layers of dough first, tomato sauce is painted on, then toppings are added. Once everything is set, enormous heat lamps cook the pizza.
Ah yes, the old "fire up the enormous heat lamps" approach. Just crank up the ol' lamp array:
...and in no time you have some quality Pizza Hut pizza: