When your football program is mid at best you gotta do something to get people out at the games; and that's exactly what this promo is gonna do for the New Mexico Lobos.
It also helps that the promo is shot in the style of "The Office."

That's brand new Head Coach Jason Eck, and if he kills it on the field like he killed it in that sketch, we could see quite the season out in Albuquerque!
Lobos fans had thoughts:
So that's free admission for up to two kids 12 and under with the purchase of an adult ticket -- not free tuition at New Mexico!
From New Mexico's website:
As part of a new fan-friendly initiative, fans who purchase a single-game general admission ticket in the North End Zone can now receive up to two free kids' tickets — valid for children 12 and under — to that same game. It's a perfect way to introduce the next generation to the sights, sounds, and excitement of Lobo Football.
Games included in this package are home games against Idaho State, Nevada, Utah State, Colorado State, and San Diego State. Tuition, again, not included.
I'll leave you with the inspiration for the promo vid:

P.S. Now check out our latest video 👇