And yes, it's true:
Pharmaceutical company Eli Lilly (LLY) dipped 4.37 per cent Friday to US $352.30 — erasing over US $15 billion in market cap — after a Twitter Blue verified account impersonating the brand promised free insulin.
The tweet, sent around 1:30 p.m. Thursday, read: "We are excited to announce insulin is free now." The post remained online for hours, attracting over 3,000 likes and hundreds of retweets.
And it looks like this thing may be catching on: