No joke: One of the wokest retailers is dialing back the crazy.
Our country is healing, folks, no doubt about that!
From CNBC:
In a memo sent to its employees, the Minneapolis-based retailer said it will end its three-year DEI goals, stop reports to external diversity-focused groups like the Human Rights Campaign's Corporate Equality Index and end a program focused on carrying more products from Black- or minority-owned businesses.
The memo was sent to staff Friday and viewed by CNBC. It was written by Kiera Fernandez, chief community impact and equity officer at Target.
'Many years of data, insights, listening and learning have been shaping this next chapter in our strategy,' she said in the memo. 'And as a retailer that serves millions of consumers every day, we understand the importance of staying in step with the evolving external landscape, now and in the future - all in service of driving Target's growth and winning together.'
Target really got the ball rolling on their DEI stuff in 2020 after the George Floyd fiasco, which happened down the street from their HQ in Minnesota.
The snowball effect this had on their DEI programs got ugly fast, eventually resulting in chest binders and tuck underwear for trans people on the shelves. They also offered trans and Pride stuff for kids. 👇
You guys, this second Trump term is getting real, fast.
P.S. Now check out our latest video 👇
