Probably my most "Boomer" take (of my many boomer takes) is that Greg Gutfeld really is one of the most genuinely funny people on television.
And it seems like everyone agrees considering that Gutfeld is the undisputed King of Late Night television.
To celebrate his rightful kingship, Fox News has purchased a very precious TV spot to promote the Gutfeld show, which will really be salt in the wound to all the lib hosts who are losing to a Fox News show.
From the Hollywood Reporter:
Anheuser-Busch, General Motors, Molson-Coors, Uber … and Greg Gutfeld?
The Fox News host will be getting the Super Bowl treatment this Sunday, with the cable news channel set to run a 15 second spot promoting his 11 p.m. late night show Gutfeld! during The Big Game.
The ad will be Fox News Channel's only spot promoting one of its linear TV shows during the game, which is airing on the Fox broadcast network. There will also be a 10 second ad during the Fox pregame show, as well as 2 ads touting the Fox Nation streaming service...
The choice to promote Gutfeld! suggests that Fox sees the show as a priority at the corporate-level, and one with potential crossover appeal to the non-Fox News viewers that may be watching the game.
Here's the ad in all of it's regal glory:
Short, sweet, to the point.
All hail King Gutfeld, the CHAMPION of late-night TV!
