LEGO recently launched a few new cozy farm sets, including one called Barn and Farm Animals. The farmers and the animals all look relatively happy. There's a tractor and a garden. The pigs are playing in the mud. It's nice.

But of course, life on a farm is much harder than can be depicted by a toy, and PETA wants us all to know how this scene of idyllic animal husbandry is actually a genocidal graveyard that's killing the planet.

So, PETA sent LEGO's CEO, Niels Christiansen, an angry letter saying,

The reality for farmed animals is a far cry from LEGO's peaceful, happy scene, which misleads children. Animals suffer in the filthy, blood-soaked meat, egg, and dairy industries – which are both cruel and a leading cause of the climate catastrophe.

PETA suggested renaming the set "an animal sanctuary" instead of a farm because that would mean animals are not being slaughtered for food.

It's time we all stopped misleading children about the horror and cruelty behind their dairy milkshakes and beef burgers.

PETA then included some awful pictures of animals covered in their own feces with horrible infections as examples of what farming looks like and suggested that the best solution for climate change was if everyone became a vegan. Of course, there's no discussion of the problems vegans face with vitamin deficiency and the effects that has on mental health, but that's neither here nor there.

In my opinion, if a parent really wanted to show the gritty, under-appreciated, necessary hard work of farm life to a child, I think you could take what this fellow here is shoveling—

—And put it on the pig's head like so.

There! Problem solved!

P.S. Now check out our latest video 👇