The wokest major sports league is also turning out to be the brokest major sports league, that is if championship viewership ratings are any indicator.
I told you three days ago that Game 1 of the NBA Finals -- even with the biggest superstar in the game playing (along with fellow star Anthony Davis) -- was the least-watched NBA Finals game in history.
Game 2 ratings are in and hoooooo boy. Viewership cratered 68 PERCENT since last year's Game 2.
Game 2 is NOW the least-watched NBA Finals game in history.
Probably until Game 3.
I wonder what could be to blame for this horrific and historic collapse?