I am sure this rebrand was money well spent.
Historic!
Here's how I imagine this process went.
Marketing Agency: "After a grueling 14-month process and millions of dollars, we've increased the thickness of the yellow petals by 10%, made the text on your name more plus-sized, and we added 2% indigo coloring into your blue background."
Walmart seems to think that little pop of purple will make them hip with the youth.
Bold, Walmart! A clever way to distract us from inflation for five minutes, if nothing else!
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