Easter is about Jesus and not pagan fertility symbols, but dang it if those chocolate eggs ain't tasty.

Yup, yet again the Reese's egg reigns supreme, according to RetailMeNot.

Americans spend an average of $287.35 per family on Easter shopping, and the top category for purchases is candy (73%), which is making me think we need to revisit our crazy obesity problems again.

Jesus may raise you up at the end of days, but that ain't gonna stop you from getting diabetes and heart disease, fam!

The main recipients of this spending are children; 65% of respondents said they're planning to shop for kids this Easter.

Your kids don't need that much candy either! At least make them work for it. Be like me dad and dude those eggs in places that require life-or-death decisions as a valuable lesson about risk and reward.

This will also teach them that gravity is not friendly to those extra pounds.

Do some pushups if you want that candy, kids!

Meanwhile, over at Axios, they compiled a great state-level map with data from Instacart that shows the most popular candy by state.

Unsurprisingly, Reese's is the champ in most places, but there are some interesting trends. Most of the Midwest has a love of jellybeans and starbursts, while a few old-school states love themselves plain Hershey's chocolate.

The National Retail Federation says Americans will spend a record $24 billion on Easter this year ($3.2 billion more than 2022), including $3.3 billion in candy.

But that's not really a good thing, either from the health standpoint or the economic standpoint:

Chocolate eggs will cost the Easter bunny 15% more than last year, according to data from consumer intelligence company NIQ.

High inflation is also why some families might experiment with painting and dyeing potatoes this Easter.

Get out there and thank Joe Biden for the extra expenses with less purchasing power – those dollarbucks to Pfizer and Ukraine were worth it!