You know what every party needs? Chips that taste like you're licking a 9-volt battery. That's the void one snack brand is dutifully filling by introducing the flavor of chips nobody knew they needed.
Yes, the nostalgic taste from your childhood … 9-volt battery. Yum!
Dextero has more on the delicious new product:
The flavor replicates the metallic tang and tongue-zapping sensation of licking a battery, using ingredients like citric acid, sodium bicarbonate, and mineral salts. It's designed to trigger nostalgia and spark curiosity.
Rewind says the chip is part of its mission to revive retro memories through unexpected snack flavors. The product is launching first in the Netherlands.
"Launching first in the Netherlands." Ah, those crazy Dutch and their love for the flavor of 9-volt batteries.
Or, perhaps, the Dutch are the perfect guinea pigs for this certain to be successful product.
The battery-inspired chip is part of a broader lineup that includes Cheese & Onion, Tangy Sriracha, Creamy Paprika, and BBQ & Honey. Rewind positions itself as a nostalgia-first brand with modern twists.
Antti Lauronen, Head of Creative & Design at Paulig, said the brand wanted to start strong with 'a delicious tribute to a weird universal memory.'
Because if there's anything that takes you back to your childhood like Cheese & Onion, Tangy Sriracha, Creamy Paprika, and BBQ & Honey … it's 9-volt battery, right?
(Okay, admit it. You've licked a 9-volt before, haven't you?)
Now you know exactly what to bring to your next Super Bowl party.
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